{"id":47091,"date":"2021-08-05T12:22:00","date_gmt":"2021-08-05T10:22:00","guid":{"rendered":"https:\/\/metricool.com\/?p=47091"},"modified":"2026-01-20T16:12:26","modified_gmt":"2026-01-20T15:12:26","slug":"what-tiktok-is","status":"publish","type":"post","link":"https:\/\/metricool.com\/what-tiktok-is\/","title":{"rendered":"TikTok: The new social media phenomena"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/metricool.com\/what-tiktok-is\/#Who_mainly_uses_TikTok\" >Who mainly uses TikTok?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/metricool.com\/what-tiktok-is\/#TikToks_success\" >TikTok\u2019s success<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"has-text-align-center wp-block-paragraph\"><strong>\u25b6\ufe0f What is TikTok? <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Is a social platform for mobile devices, both Android and iOS, where you can share short videos that last between 15 to 60 seconds maximum.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On this platform, users can share any type of videos with music, voices from movies,&nbsp; famous actors or even with your own voice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The chinese company ByteDance is the founder of TikTok and other successful apps, such as Lark. However, none of them has reached the level of TikTok. The app appeared in 2018 after Musical.Ly was sold to ByteDance. It started as Douyin and was only available in the Chinese market.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In a nutshell&#8230; TikTok is music and video at the same time.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe class=\"_iub_cs_skip\" title=\"How to use TikTok [GUIDE for BEGINNERS]\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/UiJ_mbMBbmc?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/metricool.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-who-mainly-uses-tiktok\"><span class=\"ez-toc-section\" id=\"Who_mainly_uses_TikTok\"><\/span>Who mainly uses TikTok?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok is the new phenomena for social networks and everybody wants to join.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">This platform <a href=\"https:\/\/datareportal.com\/social-media-users?rq=tiktok\" target=\"_blank\" rel=\"noreferrer noopener\">has around 800 million monthly active users<\/a> according to the data shown on \u2018Datareportal\u2019 website. And it doesn\u2019t seem that it will hit a growth ceiling.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok is for <a href=\"https:\/\/wallaroomedia.com\/blog\/social-media\/tiktok-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>all age ranges<\/strong><\/a>. 60% of users are between 16 and 24 years old and 26% between 25 and 44 years old. 60% of users are female and 40% male.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, what makes this platform that special? Will it be able to oust giants like Instagram or Facebook?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Is TikTok only a video with music? The truth is that it goes beyond that.&nbsp;<\/p>\n\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id47091_36c24b-72{margin-bottom:var(--global-kb-spacing-xxl, 5rem);}.kb-row-layout-id47091_36c24b-72 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id47091_36c24b-72 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id47091_36c24b-72 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-none, 0rem );padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id47091_36c24b-72 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id47091_36c24b-72{margin-bottom:var(--global-kb-spacing-xl, 4rem);}}@media all and (max-width: 1024px){.kb-row-layout-id47091_36c24b-72 > .kt-row-column-wrap{padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id47091_36c24b-72{margin-bottom:var(--global-kb-spacing-xl, 4rem);}.kb-row-layout-id47091_36c24b-72 > .kt-row-column-wrap{padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id47091_36c24b-72 alignnone has-kb-palette-3-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column47091_f1dda1-87 > .kt-inside-inner-col{padding-top:0px;padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:0px;padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column47091_f1dda1-87 > .kt-inside-inner-col,.kadence-column47091_f1dda1-87 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column47091_f1dda1-87 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column47091_f1dda1-87 > .kt-inside-inner-col{flex-direction:column;}.kadence-column47091_f1dda1-87 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column47091_f1dda1-87 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column47091_f1dda1-87{position:relative;}@media all and (max-width: 1024px){.kadence-column47091_f1dda1-87 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column47091_f1dda1-87 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column47091_f1dda1-87\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading47091_82fa6a-8c, .wp-block-kadence-advancedheading.kt-adv-heading47091_82fa6a-8c[data-kb-block=\"kb-adv-heading47091_82fa6a-8c\"]{text-align:center;font-size:var(--global-kb-font-size-md, 1.25rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading47091_82fa6a-8c mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading47091_82fa6a-8c[data-kb-block=\"kb-adv-heading47091_82fa6a-8c\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading47091_82fa6a-8c img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading47091_82fa6a-8c[data-kb-block=\"kb-adv-heading47091_82fa6a-8c\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading47091_82fa6a-8c wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading47091_82fa6a-8c\">Connect TikTok with Metricool to schedule, analyze and see the performance of your ad campaigns.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/app.metricool.com\/register\">Register Free Here<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tiktok-s-success\"><span class=\"ez-toc-section\" id=\"TikToks_success\"><\/span>TikTok\u2019s success<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I could summarize that the main reason for TikTok\u2019s success is due to its fun videos. However, there is much more behind its popularity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u2019s try to explain its boom while we explain why you shouldn\u2019t wait to create a TikTok account.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-amusement-in-its-purest-form\">1. Amusement in its purest form<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Good content is crucial and TikTok knows this well. On this app, you can find all types of videos where entertainment is guaranteed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Users come to have fun. It offers different types of content: challenges to do alone, with someone else or in a group with music or sounds, impersonations of actors in movies or songs, voices and sounds of your own.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A wide range of options to choose from to keep you busy.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Brands use TikTok to show their closest and most human side. It\u2019s a way to connect with potential clients in a more casual environment.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Brands such as <a href=\"https:\/\/www.tiktok.com\/@nike?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Nike<\/strong><\/a> or<a href=\"https:\/\/www.tiktok.com\/@bershka?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>Bershka<\/strong><\/a> have bet on this format to interact with users through influencers or personalities who are the image of the brand.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@nike\/video\/7023776505360715013\" data-video-id=\"7023776505360715013\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@nike\" href=\"https:\/\/www.tiktok.com\/@nike?refer=embed\">@nike<\/a> <p>How many No Look Shots can you make?! Check out this <a title=\"breakitdown\" target=\"_blank\" href=\"https:\/\/www.tiktok.com\/tag\/breakitdown?refer=embed\">#BreakItDown<\/a> by @Dean Sarama and let\u2019s take it to the hoop! \ud83c\udfc0<\/p> <a target=\"_blank\" title=\"\u266c original sound - Nike\" href=\"https:\/\/www.tiktok.com\/music\/original-sound-7023776382807182085?refer=embed\">\u266c original sound &#8211; Nike<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-you-can-spend-your-day-on-tiktok\">2. You can spend your day on TikTok<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TikTok has an algorithm that shows videos in line with your interests, which creates a loop of content that is hard to leave behind.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1601\" height=\"2560\" src=\"https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-scaled.jpg\" alt=\"what is tiktok\" class=\"wp-image-67080\" style=\"width:376px;height:601px\" srcset=\"https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-scaled.jpg 1601w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-188x300.jpg 188w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-641x1024.jpg 641w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-768x1228.jpg 768w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-961x1536.jpg 961w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-1281x2048.jpg 1281w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-1080x1727.jpg 1080w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-1280x2047.jpg 1280w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-980x1567.jpg 980w, https:\/\/metricool.com\/wp-content\/uploads\/Trends-TikTok-1-edited-480x768.jpg 480w\" sizes=\"(max-width: 1601px) 100vw, 1601px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can create your own community by choosing the accounts that you are interested in following. You can also look for trends and discover what\u2019s happening on TikTok, such as the most popular hashtags or trending topics.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you are not yet convinced about creating a TikTok account, you can still access its content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">A user spends <a href=\"https:\/\/www.oberlo.com\/blog\/tiktok-statistics\" target=\"_blank\" rel=\"noreferrer noopener\">an average of 52 minutes per day on TikTok app<\/a>.<br><br>Is this enough to be at the same usage level of Instagram or Snapchat? The answer is yes. Users spend a daily average of 53 minutes on Instagram and 49 on Snapchat. While TikTok keeps growing, Facebook still leads this ranking with 58 mins of usage per day.\u00a0\u00a0<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-interact-with-all-users\">3. Interact with all users<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can create your own community, choose who you are following and check who follows you, like videos or comment on any type of content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Also, you can share videos that you like and check the music used in any specific video so you can use it for your own content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;We could say that this is a self service where yours is mine and mine is yours.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1601\" height=\"2560\" src=\"https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-scaled.jpg\" alt=\"\" class=\"wp-image-67081\" style=\"width:453px;height:724px\" srcset=\"https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-scaled.jpg 1601w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-188x300.jpg 188w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-641x1024.jpg 641w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-768x1228.jpg 768w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-961x1536.jpg 961w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-1281x2048.jpg 1281w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-1080x1727.jpg 1080w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-1280x2047.jpg 1280w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-980x1567.jpg 980w, https:\/\/metricool.com\/wp-content\/uploads\/Interactions-TikTok-1-edited-480x768.jpg 480w\" sizes=\"(max-width: 1601px) 100vw, 1601px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-easy-to-use\">4. Easy to use<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Do you think that you are too far behind the times to use this app? Don\u2019t worry because TikTok is easy and for any type of users.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-tiktok wp-block-embed-tiktok\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"tiktok-embed\" cite=\"https:\/\/www.tiktok.com\/@user45408641\/video\/6812178565430316294\" data-video-id=\"6812178565430316294\" data-embed-from=\"oembed\" style=\"max-width:605px; min-width:325px;\"> <section> <a target=\"_blank\" title=\"@user45408641\" href=\"https:\/\/www.tiktok.com\/@user45408641?refer=embed\">@user45408641<\/a> <p><\/p> <a target=\"_blank\" title=\"\u266c #PlankChallenge - jay\u2615\ufe0f\ud83e\udef6\" href=\"https:\/\/www.tiktok.com\/music\/PlankChallenge-6549202998130643983?refer=embed\">\u266c #PlankChallenge &#8211; jay\u2615\ufe0f\ud83e\udef6<\/a> <\/section> <\/blockquote> <script async src=\"https:\/\/www.tiktok.com\/embed.js\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">It has an easy-to-use interface to avoid users getting lost: a screen where you can watch the videos, a button to upload your videos, an icon for your profile and another button to see your notifications.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In barely 5 minutes you will get the hang of the app.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-7d812b4c wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button boton-rosa\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/metricool.com\/tiktok-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">TikTok Marketing Guide<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Still don&#8217;t know what TikTok is? Well, here you will find out all about the social network of the moment and how you can introduce it into your strategy.<\/p>\n","protected":false},"author":7,"featured_media":47083,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[829871],"tags":[],"etiqueta_analiticav2":[],"class_list":["post-47091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tiktok","etiqueta_analitica-tiktok"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is TikTok and how to use it<\/title>\n<meta name=\"description\" content=\"TikTok is the new phenomena amongst social networks. 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