{"id":226507,"date":"2026-03-16T13:12:55","date_gmt":"2026-03-16T12:12:55","guid":{"rendered":"https:\/\/metricool.com\/?p=226507"},"modified":"2026-05-14T11:33:11","modified_gmt":"2026-05-14T09:33:11","slug":"estudo-redes-sociais","status":"publish","type":"post","link":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/","title":{"rendered":"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">O que realmente est\u00e1 acontecendo nas redes sociais agora? Quais plataformas cresceram este ano? Onde as pessoas mais interagem? Qual o melhor formato para conseguir aten\u00e7\u00e3o?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As redes sociais mudam r\u00e1pido, mas os <strong>dados sempre revelam o que realmente funciona<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No nosso Estudo de Redes Sociais 2026, analisamos mais de <strong>39 milh\u00f5es de publica\u00e7\u00f5es de mais de um milh\u00e3o de contas reais<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O resultado \u00e9 um relat\u00f3rio com centenas de p\u00e1ginas onde voc\u00ea encontrar\u00e1 uma an\u00e1lise detalhada do que <strong>marcas, empresas e criadores realmente fizeram em cada plataforma<\/strong> ao longo do \u00faltimo ano.<\/p>\n\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id226507_905401-df{margin-top:var(--global-kb-spacing-lg, 3rem);margin-bottom:var(--global-kb-spacing-lg, 3rem);}.kb-row-layout-id226507_905401-df > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id226507_905401-df > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id226507_905401-df > .kt-row-column-wrap{column-gap:var(--global-kb-gap-sm, 1rem);row-gap:var(--global-kb-gap-none, 0rem );padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, calc(60% - ((var(--global-kb-gap-sm, 1rem) * 1 )\/2)))minmax(0, calc(40% - ((var(--global-kb-gap-sm, 1rem) * 1 )\/2)));}.kb-row-layout-id226507_905401-df{background-color:#d0e9d7;}.kb-row-layout-id226507_905401-df > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id226507_905401-df > .kt-row-column-wrap{row-gap:24px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id226507_905401-df{margin-bottom:var(--global-kb-spacing-xl, 4rem);}.kb-row-layout-id226507_905401-df > .kt-row-column-wrap{row-gap:20px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id226507_905401-df alignnone kt-row-has-bg wp-block-kadence-rowlayout\" id=\"form\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-row kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-lg, 3rem);padding-right:0px;padding-bottom:0px;padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col,.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col{flex-direction:column;}.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column226507_a6bc5f-9e{position:relative;}@media all and (max-width: 1024px){.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column226507_a6bc5f-9e, .kt-inside-inner-col > .kadence-column226507_a6bc5f-9e:not(.specificity){margin-bottom:0px;}}@media all and (max-width: 767px){.kadence-column226507_a6bc5f-9e > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);flex-direction:column;justify-content:center;}}@media screen and (max-width: 1024px) {  .kadence-column226507_a6bc5f-9e {    max-width: 600px !important;  }}<\/style>\n<div class=\"wp-block-kadence-column kadence-column226507_a6bc5f-9e\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f, .wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f[data-kb-block=\"kb-adv-heading226507_bcb0f4-5f\"]{margin-bottom:0px;font-size:var(--global-kb-font-size-xl, 3rem);line-height:1.2em;font-weight:500;font-style:normal;font-family:'Plus Jakarta Sans', 'Plus Jakarta Sans Fallback';}.wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f[data-kb-block=\"kb-adv-heading226507_bcb0f4-5f\"] mark.kt-highlight{font-size:var(--global-kb-font-size-xxl, 4rem);font-family:'Bodoni Moda', 'Bodoni Moda Fallback';font-weight:400;font-style:italic;color:#2d1a29;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f[data-kb-block=\"kb-adv-heading226507_bcb0f4-5f\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f, .wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f[data-kb-block=\"kb-adv-heading226507_bcb0f4-5f\"]{text-align:center!important;}}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f, .wp-block-kadence-advancedheading.kt-adv-heading226507_bcb0f4-5f[data-kb-block=\"kb-adv-heading226507_bcb0f4-5f\"]{text-align:left!important;}}<\/style>\n<p class=\"kt-adv-heading226507_bcb0f4-5f heading-s wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading226507_bcb0f4-5f\">Baixe o<strong> Estudo de Redes Sociais 2026<\/strong><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6, .wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6[data-kb-block=\"kb-adv-heading226507_95f6b5-e6\"]{padding-top:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;font-weight:500;font-style:normal;font-family:'Plus Jakarta Sans', 'Plus Jakarta Sans Fallback';}.wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6[data-kb-block=\"kb-adv-heading226507_95f6b5-e6\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6[data-kb-block=\"kb-adv-heading226507_95f6b5-e6\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6, .wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6[data-kb-block=\"kb-adv-heading226507_95f6b5-e6\"]{padding-top:0px;padding-bottom:0px;margin-top:0px;}}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6, .wp-block-kadence-advancedheading.kt-adv-heading226507_95f6b5-e6[data-kb-block=\"kb-adv-heading226507_95f6b5-e6\"]{padding-top:0px;padding-bottom:0px;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:left!important;}}<\/style>\n<h2 class=\"kt-adv-heading226507_95f6b5-e6 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading226507_95f6b5-e6\">Preencha o formul\u00e1rio e receba sua c\u00f3pia gr\u00e1tis<\/h2>\n<\/div><\/div>\n\n\n<style>.kadence-column226507_e0d433-ce > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:0px;padding-left:0px;}.kadence-column226507_e0d433-ce > .kt-inside-inner-col,.kadence-column226507_e0d433-ce > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column226507_e0d433-ce > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column226507_e0d433-ce > .kt-inside-inner-col{flex-direction:column;}.kadence-column226507_e0d433-ce > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column226507_e0d433-ce > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column226507_e0d433-ce{position:relative;}@media all and (max-width: 1024px){.kadence-column226507_e0d433-ce > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column226507_e0d433-ce, .kt-inside-inner-col > .kadence-column226507_e0d433-ce:not(.specificity){margin-bottom:0px;}}@media all and (max-width: 767px){.kadence-column226507_e0d433-ce > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);flex-direction:column;justify-content:center;}}@media screen and (max-width: 767px) {  .kadence-column226507_e0d433-ce button {    width: 100%;    padding: 24px 10px !important;  }}@media screen and (max-width: 1024px) {  .kadence-column226507_e0d433-ce {    max-width: 600px !important;  }}.kadence-column226507_e0d433-ce button[type=\"submit\"] {  font-weight: bold;}<\/style>\n<div class=\"wp-block-kadence-column kadence-column226507_e0d433-ce\"><div class=\"kt-inside-inner-col\">\n    <form autocomplete=\"false\" role=\"form\" method=\"post\" action=\"https:\/\/b4.metricool.com\/form\/submit?formId=453\" id=\"mauticform_202512socialmediastudy2026pt\" data-mautic-form=\"202512socialmediastudy2026pt\" enctype=\"multipart\/form-data\"><div class=\"mauticform-error\" id=\"mauticform_202512socialmediastudy2026pt_error\"><\/div>\n            <div class=\"mauticform-message\" id=\"mauticform_202512socialmediastudy2026pt_message\"><\/div><div class=\"mauticform-innerform\">\n            <div class=\"mauticform-page-wrapper mauticform-page-1\" data-mautic-form-page=\"1\">\n                  \n\n\n      \n  \n    \n\n\n    \n\n                    \n<div id=\"mauticform_202512socialmediastudy2026pt_email\" class=\"mauticform-row mauticform-email mauticform-field-1 mauticform-required\" data-validate=\"email\" data-validation-type=\"email\">\n  <label id=\"mauticform_label_202512socialmediastudy2026pt_email\" for=\"mauticform_input_202512socialmediastudy2026pt_email\" class=\"mauticform-label\">Email<\/label>\n  \n      <input type=\"email\" name=\"mauticform[email]\" value=\"\" id=\"mauticform_input_202512socialmediastudy2026pt_email\" class=\"mauticform-input\">\n  \n  <span class=\"mauticform-errormsg\" style=\"display:none;\">This is required.<\/span>\n<\/div>\n                  \n      \n  \n    \n    \n\n\n    <input name=\"mauticform[language]\" value=\"pt\" id=\"mauticform_input_202512socialmediastudy2026pt_language\" class=\"mauticform-hidden\" type=\"hidden\">\n\n\n                  \n\n\n\n\n\n\n    \n\n\n\n\n<div id=\"mauticform_202512socialmediastudy2026pt_legal\" class=\"mauticform-row mauticform-checkboxgrp mauticform-field-3\">\n    \n                  \n    <div class=\"mauticform-checkboxgrp-row\">\n    <input class=\"mauticform-checkboxgrp-checkbox\" name=\"mauticform[legal][]\" id=\"mauticform_checkboxgrp_checkbox_legal_YES0\" type=\"checkbox\" value=\"YES\">\n        <label class=\"mauticform-checkboxgrp-label\" id=\"mauticform_checkboxgrp_label_legal_YES0\" for=\"mauticform_checkboxgrp_checkbox_legal_YES0\">Sim, quero receber dicas pr\u00e1ticas, ferramentas e promo\u00e7\u00f5es para aumentar minha presen\u00e7a online.<\/label>\n\n    <\/div>  \n  <span class=\"mauticform-errormsg\" style=\"display:none;\"><\/span>\n<\/div>\n\n                  \n      \n  \n    \n    \n<div id=\"mauticform_202512socialmediastudy2026pt_submit\" class=\"mauticform-row mauticform-button-wrapper mauticform-field-4\">\n  <button class=\"btn btn-default mauticform-button\" name=\"mauticform[submit]\" value=\"1\" id=\"mauticform_input_202512socialmediastudy2026pt_submit\" type=\"submit\">DOWNLOAD<\/button>\n<\/div>\n                  <\/div><\/div><input type=\"hidden\" name=\"mauticform[formId]\" id=\"mauticform_202512socialmediastudy2026pt_id\" value=\"453\">\n        <input type=\"hidden\" name=\"mauticform[return]\" id=\"mauticform_202512socialmediastudy2026pt_return\" value=\"\">\n        <input type=\"hidden\" name=\"mauticform[formName]\" id=\"mauticform_202512socialmediastudy2026pt_name\" value=\"202512socialmediastudy2026pt\">\n        \n    <\/form>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading226507_cc8254-65, .wp-block-kadence-advancedheading.kt-adv-heading226507_cc8254-65[data-kb-block=\"kb-adv-heading226507_cc8254-65\"]{max-width:704px;padding-top:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-md, 2rem);font-size:10px;line-height:1.2;font-weight:400;font-style:normal;font-family:'Plus Jakarta Sans', 'Plus Jakarta Sans Fallback';}.wp-block-kadence-advancedheading.kt-adv-heading226507_cc8254-65 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading226507_cc8254-65[data-kb-block=\"kb-adv-heading226507_cc8254-65\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading226507_cc8254-65 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading226507_cc8254-65[data-kb-block=\"kb-adv-heading226507_cc8254-65\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading226507_cc8254-65, .wp-block-kadence-advancedheading.kt-adv-heading226507_cc8254-65[data-kb-block=\"kb-adv-heading226507_cc8254-65\"]{padding-bottom:0px;margin-bottom:var(--global-kb-spacing-xs, 1rem);}}<\/style>\n<p class=\"kt-adv-heading226507_cc8254-65 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading226507_cc8254-65\"><em>A Metricool Software, S.L. \u00e9 respons\u00e1vel pelo tratamento dos seus dados para gerenciar o envio do Estudo de Redes Sociais 2026 completo e enviar atualiza\u00e7\u00f5es e promo\u00e7\u00f5es, caso voc\u00ea marque a caixa correspondente. Voc\u00ea tem o direito de acessar, corrigir, excluir, limitar ou se opor ao tratamento dos seus dados, al\u00e9m de solicitar a portabilidade das informa\u00e7\u00f5es. Para exercer seus direitos, entre em contato pelo e-mail <a href=\"mailto:legal@metricool.com\" target=\"_blank\" rel=\"noreferrer noopener\">legal@metricool.com<\/a>. Para mais informa\u00e7\u00f5es, consulte nossa Pol\u00edtica de Privacidade<\/em><\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/metricool.com\/wp-content\/uploads\/BLOG_PT-1024x576.jpg\" alt=\"\" class=\"wp-image-226514\" srcset=\"https:\/\/metricool.com\/wp-content\/uploads\/BLOG_PT-1024x576.jpg 1024w, https:\/\/metricool.com\/wp-content\/uploads\/BLOG_PT-300x169.jpg 300w, https:\/\/metricool.com\/wp-content\/uploads\/BLOG_PT-768x432.jpg 768w, https:\/\/metricool.com\/wp-content\/uploads\/BLOG_PT.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-o-que-voce-vai-encontrar\"><strong><strong>O que voc\u00ea vai encontrar<\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Uma vis\u00e3o completa do cen\u00e1rio atual das redes sociais, com an\u00e1lises de cada uma das plataformas. Voc\u00ea tamb\u00e9m encontrar\u00e1 dados comparativos em rela\u00e7\u00e3o ao ano anterior, organizados por tamanho de conta e tipo de conte\u00fado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desde o crescimento do Threads, passando pelo desempenho do v\u00eddeo no Facebook, a queda do alcance no Instagram e o papel cada vez mais relevante do Perfil da Empresa no Google, este relat\u00f3rio ajuda voc\u00ea a entender o que est\u00e1 funcionando, o que n\u00e3o est\u00e1 e onde existem oportunidades de crescimento para sua marca ou neg\u00f3cio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, cada an\u00e1lise traz insights de criadores de conte\u00fado e profissionais da ind\u00fastria, que compartilham suas experi\u00eancias sobre o que est\u00e1 mudando nas redes sociais e o que continua igual.<\/p>\n\n\n<style>.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-svg-testimonial-global-icon{font-size:30px;}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-item-0 .kt-svg-testimonial-icon{font-size:50px;}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-rating-wrap .kb-svg-icon-wrap{color:#ffd700;font-size:16px;}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-grid-wrap{gap:var(--global-kb-gap-md, 2rem);}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-item-wrap{padding-top:20px;padding-right:20px;padding-bottom:20px;padding-left:20px;}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-occupation{font-size:15px;}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-item-wrap{max-width:500px;}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-media-inner-wrap{width:60px;border-top:0px solid;border-right:0px solid;border-bottom:0px solid;border-left:0px solid;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-svg-testimonial-icon{justify-content:center;align-items:center;}@media all and (max-width: 1024px){.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-media-inner-wrap{border-top:0px solid;border-right:0px solid;border-bottom:0px solid;border-left:0px solid;}}@media all and (max-width: 767px){.kt-blocks-testimonials-wrap226507_28aed1-bf{padding-top:px;padding-bottom:px;margin-top:px;margin-bottom:px;}.kt-blocks-testimonials-wrap226507_28aed1-bf .kt-testimonial-media-inner-wrap{border-top:0px solid;border-right:0px solid;border-bottom:0px solid;border-left:0px solid;}}<\/style><div class=\"kt-blocks-testimonials-wrap226507_28aed1-bf kt-testimonial-halign-center kt-testimonial-style-basic kt-testimonials-media-on kt-testimonials-icon-off kt-testimonial-columns-1 kt-t-xxl-col-1 kt-t-xl-col-1 kt-t-lg-col-1 kt-t-md-col-1 kt-t-sm-col-1 kt-t-xs-col-1 wp-block-kadence-testimonials\"><ul class=\"kt-blocks-testimonials-inner-wrap kt-testimonial-grid-wrap\">\n<li class=\"kt-testimonial-grid-item\"><div class=\"kt-testimonial-item-wrap kt-testimonial-item-226507_38368d-71 wp-block-kadence-testimonial\"><div class=\"kt-testimonial-text-wrap\"><div class=\"kt-testimonial-title-wrap\"><h2 class=\"kt-testimonial-title\"><\/h2><\/div><div class=\"kt-testimonial-content-wrap\"><blockquote class=\"kt-testimonial-content\"><em>\u201cMinha previs\u00e3o para 2026 \u00e9 que veremos uma mudan\u00e7a dr\u00e1stica em dire\u00e7\u00e3o a redes sociais mais desaceleradas. Mais v\u00eddeos longos no YouTube, o retorno dos blogs e o crescimento de criadores de conte\u00fado que transmitem calma. Depois de cinco anos dominados por v\u00eddeos curtos e r\u00e1pidos e por uma onda de conte\u00fado gerado por IA, as pessoas est\u00e3o buscando um ritmo mais humano e narrativas mais aut\u00eanticas.\u201d<\/em><\/blockquote><\/div><\/div><div class=\"kt-testimonial-meta-wrap\"><div class=\"kt-testimonial-media-wrap\"><div class=\"kt-testimonial-media-inner-wrap\"><div class=\"kadence-testimonial-image-intrisic\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/metricool.com\/wp-content\/uploads\/Latasha-James-1-150x150.png\" class=\"kt-testimonial-image wp-image-211503 size-thumbnail\" alt=\"\" srcset=\"https:\/\/metricool.com\/wp-content\/uploads\/Latasha-James-1-150x150.png 150w, https:\/\/metricool.com\/wp-content\/uploads\/Latasha-James-1-300x300.png 300w, https:\/\/metricool.com\/wp-content\/uploads\/Latasha-James-1-768x768.png 768w, https:\/\/metricool.com\/wp-content\/uploads\/Latasha-James-1.png 1023w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/div><\/div><\/div><div class=\"kt-testimonial-meta-name-wrap\"><div class=\"kt-testimonial-name-wrap\"><div class=\"kt-testimonial-name\"><strong>Latasha James<\/strong><\/div><\/div><div class=\"kt-testimonial-occupation-wrap\"><div class=\"kt-testimonial-occupation\">Criadora de conte\u00fado (228 mil inscritos no YouTube)<br><\/div><\/div><\/div><\/div><\/div><\/li>\n<\/ul><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-quer-descobrir-qual-e-a-melhor-plataforma-para-crescer-em-2026\"><strong><strong>Quer descobrir qual \u00e9 a melhor plataforma para crescer em 2026?<\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ou quais formatos est\u00e3o gerando mais intera\u00e7\u00e3o em cada plataforma? Ou quais s\u00e3o os melhores hor\u00e1rios para publicar em cada rede social?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Baixe gr\u00e1tis o relat\u00f3rio completo e explore dados reais que podem orientar suas pr\u00f3ximas estrat\u00e9gias.<\/p>\n\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id226507_9b9590-33{margin-top:var(--global-kb-spacing-lg, 3rem);margin-bottom:var(--global-kb-spacing-lg, 3rem);}.kb-row-layout-id226507_9b9590-33 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id226507_9b9590-33 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id226507_9b9590-33 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-sm, 1rem);row-gap:var(--global-kb-gap-none, 0rem );padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, calc(60% - ((var(--global-kb-gap-sm, 1rem) * 1 )\/2)))minmax(0, calc(40% - ((var(--global-kb-gap-sm, 1rem) * 1 )\/2)));}.kb-row-layout-id226507_9b9590-33{background-color:#d0e9d7;}.kb-row-layout-id226507_9b9590-33 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id226507_9b9590-33 > .kt-row-column-wrap{row-gap:24px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id226507_9b9590-33{margin-bottom:var(--global-kb-spacing-xl, 4rem);}.kb-row-layout-id226507_9b9590-33 > .kt-row-column-wrap{row-gap:20px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id226507_9b9590-33 alignnone kt-row-has-bg wp-block-kadence-rowlayout\" id=\"form\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-row kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column226507_c50756-70 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-lg, 3rem);padding-right:0px;padding-bottom:0px;padding-left:var(--global-kb-spacing-lg, 3rem);}.kadence-column226507_c50756-70 > .kt-inside-inner-col,.kadence-column226507_c50756-70 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column226507_c50756-70 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column226507_c50756-70 > .kt-inside-inner-col{flex-direction:column;}.kadence-column226507_c50756-70 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column226507_c50756-70 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column226507_c50756-70{position:relative;}@media all and (max-width: 1024px){.kadence-column226507_c50756-70 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column226507_c50756-70, .kt-inside-inner-col > .kadence-column226507_c50756-70:not(.specificity){margin-bottom:0px;}}@media all and (max-width: 767px){.kadence-column226507_c50756-70 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);flex-direction:column;justify-content:center;}}@media screen and (max-width: 1024px) {  .kadence-column226507_c50756-70 {    max-width: 600px !important;  }}<\/style>\n<div class=\"wp-block-kadence-column kadence-column226507_c50756-70\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02, .wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02[data-kb-block=\"kb-adv-heading226507_c5f50a-02\"]{margin-bottom:0px;font-size:var(--global-kb-font-size-xl, 3rem);line-height:1.2em;font-weight:500;font-style:normal;font-family:'Plus Jakarta Sans', 'Plus Jakarta Sans Fallback';}.wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02[data-kb-block=\"kb-adv-heading226507_c5f50a-02\"] mark.kt-highlight{font-size:var(--global-kb-font-size-xxl, 4rem);font-family:'Bodoni Moda', 'Bodoni Moda Fallback';font-weight:400;font-style:italic;color:#2d1a29;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02[data-kb-block=\"kb-adv-heading226507_c5f50a-02\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02, .wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02[data-kb-block=\"kb-adv-heading226507_c5f50a-02\"]{text-align:center!important;}}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02, .wp-block-kadence-advancedheading.kt-adv-heading226507_c5f50a-02[data-kb-block=\"kb-adv-heading226507_c5f50a-02\"]{text-align:left!important;}}<\/style>\n<p class=\"kt-adv-heading226507_c5f50a-02 heading-s wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading226507_c5f50a-02\">Baixe o<strong> Estudo de Redes Sociais 2026<\/strong><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9, .wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9[data-kb-block=\"kb-adv-heading226507_ad5a80-f9\"]{padding-top:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);font-size:var(--global-kb-font-size-md, 1.25rem);line-height:1.2;font-weight:500;font-style:normal;font-family:'Plus Jakarta Sans', 'Plus Jakarta Sans Fallback';}.wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9[data-kb-block=\"kb-adv-heading226507_ad5a80-f9\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9[data-kb-block=\"kb-adv-heading226507_ad5a80-f9\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 1024px){.wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9, .wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9[data-kb-block=\"kb-adv-heading226507_ad5a80-f9\"]{padding-top:0px;padding-bottom:0px;margin-top:0px;}}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9, .wp-block-kadence-advancedheading.kt-adv-heading226507_ad5a80-f9[data-kb-block=\"kb-adv-heading226507_ad5a80-f9\"]{padding-top:0px;padding-bottom:0px;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:left!important;}}<\/style>\n<h2 class=\"kt-adv-heading226507_ad5a80-f9 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading226507_ad5a80-f9\">Preencha o formul\u00e1rio e receba sua c\u00f3pia gr\u00e1tis<\/h2>\n<\/div><\/div>\n\n\n<style>.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-bottom:0px;padding-left:0px;}.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col,.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col{flex-direction:column;}.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column226507_6d0a7d-66{position:relative;}@media all and (max-width: 1024px){.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column226507_6d0a7d-66, .kt-inside-inner-col > .kadence-column226507_6d0a7d-66:not(.specificity){margin-bottom:0px;}}@media all and (max-width: 767px){.kadence-column226507_6d0a7d-66 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);flex-direction:column;justify-content:center;}}@media screen and (max-width: 767px) {  .kadence-column226507_6d0a7d-66 button {    width: 100%;    padding: 24px 10px !important;  }}@media screen and (max-width: 1024px) {  .kadence-column226507_6d0a7d-66 {    max-width: 600px !important;  }}.kadence-column226507_6d0a7d-66 button[type=\"submit\"] {  font-weight: bold;}<\/style>\n<div class=\"wp-block-kadence-column kadence-column226507_6d0a7d-66\"><div class=\"kt-inside-inner-col\">\n    <form autocomplete=\"false\" role=\"form\" method=\"post\" action=\"https:\/\/b4.metricool.com\/form\/submit?formId=453\" id=\"mauticform_202512socialmediastudy2026pt\" data-mautic-form=\"202512socialmediastudy2026pt\" enctype=\"multipart\/form-data\"><div class=\"mauticform-error\" id=\"mauticform_202512socialmediastudy2026pt_error\"><\/div>\n            <div class=\"mauticform-message\" id=\"mauticform_202512socialmediastudy2026pt_message\"><\/div><div class=\"mauticform-innerform\">\n            <div class=\"mauticform-page-wrapper mauticform-page-1\" data-mautic-form-page=\"1\">\n                  \n\n\n      \n  \n    \n\n\n    \n\n                    \n<div id=\"mauticform_202512socialmediastudy2026pt_email\" class=\"mauticform-row mauticform-email mauticform-field-1 mauticform-required\" data-validate=\"email\" data-validation-type=\"email\">\n  <label id=\"mauticform_label_202512socialmediastudy2026pt_email\" for=\"mauticform_input_202512socialmediastudy2026pt_email\" class=\"mauticform-label\">Email<\/label>\n  \n      <input type=\"email\" name=\"mauticform[email]\" value=\"\" id=\"mauticform_input_202512socialmediastudy2026pt_email\" class=\"mauticform-input\">\n  \n  <span class=\"mauticform-errormsg\" style=\"display:none;\">This is required.<\/span>\n<\/div>\n                  \n      \n  \n    \n    \n\n\n    <input name=\"mauticform[language]\" value=\"pt\" id=\"mauticform_input_202512socialmediastudy2026pt_language\" class=\"mauticform-hidden\" type=\"hidden\">\n\n\n                  \n\n\n\n\n\n\n    \n\n\n\n\n<div id=\"mauticform_202512socialmediastudy2026pt_legal\" class=\"mauticform-row mauticform-checkboxgrp mauticform-field-3\">\n    \n                  \n    <div class=\"mauticform-checkboxgrp-row\">\n    <input class=\"mauticform-checkboxgrp-checkbox\" name=\"mauticform[legal][]\" id=\"mauticform_checkboxgrp_checkbox_legal_YES0\" type=\"checkbox\" value=\"YES\">\n        <label class=\"mauticform-checkboxgrp-label\" id=\"mauticform_checkboxgrp_label_legal_YES0\" for=\"mauticform_checkboxgrp_checkbox_legal_YES0\">Sim, quero receber dicas pr\u00e1ticas, ferramentas e promo\u00e7\u00f5es para aumentar minha presen\u00e7a online.<\/label>\n\n    <\/div>  \n  <span class=\"mauticform-errormsg\" style=\"display:none;\"><\/span>\n<\/div>\n\n                  \n      \n  \n    \n    \n<div id=\"mauticform_202512socialmediastudy2026pt_submit\" class=\"mauticform-row mauticform-button-wrapper mauticform-field-4\">\n  <button class=\"btn btn-default mauticform-button\" name=\"mauticform[submit]\" value=\"1\" id=\"mauticform_input_202512socialmediastudy2026pt_submit\" type=\"submit\">DOWNLOAD<\/button>\n<\/div>\n                  <\/div><\/div><input type=\"hidden\" name=\"mauticform[formId]\" id=\"mauticform_202512socialmediastudy2026pt_id\" value=\"453\">\n        <input type=\"hidden\" name=\"mauticform[return]\" id=\"mauticform_202512socialmediastudy2026pt_return\" value=\"\">\n        <input type=\"hidden\" name=\"mauticform[formName]\" id=\"mauticform_202512socialmediastudy2026pt_name\" value=\"202512socialmediastudy2026pt\">\n        \n    <\/form>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading226507_7332e8-45, .wp-block-kadence-advancedheading.kt-adv-heading226507_7332e8-45[data-kb-block=\"kb-adv-heading226507_7332e8-45\"]{max-width:704px;padding-top:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-md, 2rem);font-size:10px;line-height:1.2;font-weight:400;font-style:normal;font-family:'Plus Jakarta Sans', 'Plus Jakarta Sans Fallback';}.wp-block-kadence-advancedheading.kt-adv-heading226507_7332e8-45 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading226507_7332e8-45[data-kb-block=\"kb-adv-heading226507_7332e8-45\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading226507_7332e8-45 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading226507_7332e8-45[data-kb-block=\"kb-adv-heading226507_7332e8-45\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading226507_7332e8-45, .wp-block-kadence-advancedheading.kt-adv-heading226507_7332e8-45[data-kb-block=\"kb-adv-heading226507_7332e8-45\"]{padding-bottom:0px;margin-bottom:var(--global-kb-spacing-xs, 1rem);}}<\/style>\n<p class=\"kt-adv-heading226507_7332e8-45 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading226507_7332e8-45\"><em>A Metricool Software, S.L. \u00e9 respons\u00e1vel pelo tratamento dos seus dados para gerenciar o envio do Estudo de Redes Sociais 2026 completo e enviar atualiza\u00e7\u00f5es e promo\u00e7\u00f5es, caso voc\u00ea marque a caixa correspondente. Voc\u00ea tem o direito de acessar, corrigir, excluir, limitar ou se opor ao tratamento dos seus dados, al\u00e9m de solicitar a portabilidade das informa\u00e7\u00f5es. Para exercer seus direitos, entre em contato pelo e-mail <a href=\"mailto:legal@metricool.com\" target=\"_blank\" rel=\"noreferrer noopener\">legal@metricool.com<\/a>. Para mais informa\u00e7\u00f5es, consulte nossa Pol\u00edtica de Privacidade<\/em><\/p>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Descubra o estudo de redes sociais mais completo de 2026: dados reais de 39 milh\u00f5es de posts.<\/p>\n","protected":false},"author":153,"featured_media":213146,"comment_status":"open","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[831820,831800],"tags":[],"etiqueta_analiticav2":[],"class_list":["post-226507","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-estudos","category-redes-sociais","etiqueta_analitica-marketing-en-redes-sociales"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Estudo de Redes Sociais 2026: Tend\u00eancias<\/title>\n<meta name=\"description\" content=\"Descubra o estudo de redes sociais mais completo de 2026: dados reais de 39 milh\u00f5es de posts. Veja a evolu\u00e7\u00e3o de cada plataforma, insights e previs\u00f5es de especialistas e criadores de conte\u00fado.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam\" \/>\n<meta property=\"og:description\" content=\"c\" \/>\n<meta property=\"og:url\" content=\"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/\" \/>\n<meta property=\"og:site_name\" content=\"Metricool\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Metricool-1570481493223837\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-16T12:12:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-14T09:33:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/metricool.com\/wp-content\/uploads\/social-media-study-2026-metricool-blog-e1766567983673.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"698\" \/>\n\t<meta property=\"og:image:height\" content=\"393\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Carlos Bravo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam\" \/>\n<meta name=\"twitter:description\" content=\"Descubra o estudo de redes sociais mais completo de 2026: dados reais de 39 milh\u00f5es de posts.\" \/>\n<meta name=\"twitter:creator\" content=\"@metricool\" \/>\n<meta name=\"twitter:site\" content=\"@metricool\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carlos Bravo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"Report\"],\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/\"},\"author\":{\"name\":\"Carlos Bravo\",\"@id\":\"https:\\\/\\\/metricool.com\\\/#\\\/schema\\\/person\\\/e21678244690436e42f7100301ba447e\"},\"headline\":\"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam\",\"datePublished\":\"2026-03-16T12:12:55+00:00\",\"dateModified\":\"2026-05-14T09:33:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/\"},\"wordCount\":550,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/metricool.com\\\/wp-content\\\/uploads\\\/social-media-study-2026-metricool-blog-e1766567983673.jpg\",\"articleSection\":[\"Estudos de Redes Sociais\",\"Redes Sociais\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/#respond\"]}],\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/\",\"url\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/\",\"name\":\"Estudo de Redes Sociais 2026: Tend\u00eancias\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/metricool.com\\\/wp-content\\\/uploads\\\/social-media-study-2026-metricool-blog-e1766567983673.jpg\",\"datePublished\":\"2026-03-16T12:12:55+00:00\",\"dateModified\":\"2026-05-14T09:33:11+00:00\",\"description\":\"Descubra o estudo de redes sociais mais completo de 2026: dados reais de 39 milh\u00f5es de posts. Veja a evolu\u00e7\u00e3o de cada plataforma, insights e previs\u00f5es de especialistas e criadores de conte\u00fado.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/#primaryimage\",\"url\":\"https:\\\/\\\/metricool.com\\\/wp-content\\\/uploads\\\/social-media-study-2026-metricool-blog-e1766567983673.jpg\",\"contentUrl\":\"https:\\\/\\\/metricool.com\\\/wp-content\\\/uploads\\\/social-media-study-2026-metricool-blog-e1766567983673.jpg\",\"width\":698,\"height\":393,\"caption\":\"ESTUDIO REDES SOCIALES 2026 METRICOOL\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/metricool.com\\\/pt\\\/estudo-redes-sociais\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/metricool.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/metricool.com\\\/#website\",\"url\":\"https:\\\/\\\/metricool.com\\\/\",\"name\":\"Metricool\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/metricool.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/metricool.com\\\/#organization\",\"name\":\"Metricool\",\"url\":\"https:\\\/\\\/metricool.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/metricool.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/metricool.com\\\/wp-content\\\/uploads\\\/metricool-logo-reduced-21.png\",\"contentUrl\":\"https:\\\/\\\/metricool.com\\\/wp-content\\\/uploads\\\/metricool-logo-reduced-21.png\",\"width\":343,\"height\":60,\"caption\":\"Metricool\"},\"image\":{\"@id\":\"https:\\\/\\\/metricool.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Metricool-1570481493223837\",\"https:\\\/\\\/x.com\\\/metricool\",\"https:\\\/\\\/www.instagram.com\\\/metricoolapp\\\/\",\"https:\\\/\\\/www.tiktok.com\\\/@metricoolapp\",\"https:\\\/\\\/www.threads.com\\\/@metricoolapp\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC0NjePvj-YE5qeysRNfY-gA\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/metricool\\\/\",\"https:\\\/\\\/es.pinterest.com\\\/metricool\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/metricool.com\\\/#\\\/schema\\\/person\\\/e21678244690436e42f7100301ba447e\",\"name\":\"Carlos Bravo\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/carlos-bravo-guardiola\\\/\"],\"knowsAbout\":[\"Email Markeing\",\"Content Creation\"],\"knowsLanguage\":[\"English\",\"Spanish\"],\"jobTitle\":\"Content Specialist\",\"worksFor\":\"Metricool\",\"url\":\"https:\\\/\\\/metricool.com\\\/author\\\/carlosbravo\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Estudo de Redes Sociais 2026: Tend\u00eancias","description":"Descubra o estudo de redes sociais mais completo de 2026: dados reais de 39 milh\u00f5es de posts. Veja a evolu\u00e7\u00e3o de cada plataforma, insights e previs\u00f5es de especialistas e criadores de conte\u00fado.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/","og_locale":"en_US","og_type":"article","og_title":"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam","og_description":"c","og_url":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/","og_site_name":"Metricool","article_publisher":"https:\/\/www.facebook.com\/Metricool-1570481493223837","article_published_time":"2026-03-16T12:12:55+00:00","article_modified_time":"2026-05-14T09:33:11+00:00","og_image":[{"width":698,"height":393,"url":"https:\/\/metricool.com\/wp-content\/uploads\/social-media-study-2026-metricool-blog-e1766567983673.jpg","type":"image\/jpeg"}],"author":"Carlos Bravo","twitter_card":"summary_large_image","twitter_title":"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam","twitter_description":"Descubra o estudo de redes sociais mais completo de 2026: dados reais de 39 milh\u00f5es de posts.","twitter_creator":"@metricool","twitter_site":"@metricool","twitter_misc":{"Written by":"Carlos Bravo","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","Report"],"@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/#article","isPartOf":{"@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/"},"author":{"name":"Carlos Bravo","@id":"https:\/\/metricool.com\/#\/schema\/person\/e21678244690436e42f7100301ba447e"},"headline":"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam","datePublished":"2026-03-16T12:12:55+00:00","dateModified":"2026-05-14T09:33:11+00:00","mainEntityOfPage":{"@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/"},"wordCount":550,"commentCount":0,"publisher":{"@id":"https:\/\/metricool.com\/#organization"},"image":{"@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/#primaryimage"},"thumbnailUrl":"https:\/\/metricool.com\/wp-content\/uploads\/social-media-study-2026-metricool-blog-e1766567983673.jpg","articleSection":["Estudos de Redes Sociais","Redes Sociais"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/metricool.com\/pt\/estudo-redes-sociais\/#respond"]}],"copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/metricool.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/","url":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/","name":"Estudo de Redes Sociais 2026: Tend\u00eancias","isPartOf":{"@id":"https:\/\/metricool.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/#primaryimage"},"image":{"@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/#primaryimage"},"thumbnailUrl":"https:\/\/metricool.com\/wp-content\/uploads\/social-media-study-2026-metricool-blog-e1766567983673.jpg","datePublished":"2026-03-16T12:12:55+00:00","dateModified":"2026-05-14T09:33:11+00:00","description":"Descubra o estudo de redes sociais mais completo de 2026: dados reais de 39 milh\u00f5es de posts. Veja a evolu\u00e7\u00e3o de cada plataforma, insights e previs\u00f5es de especialistas e criadores de conte\u00fado.","breadcrumb":{"@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/metricool.com\/pt\/estudo-redes-sociais\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/#primaryimage","url":"https:\/\/metricool.com\/wp-content\/uploads\/social-media-study-2026-metricool-blog-e1766567983673.jpg","contentUrl":"https:\/\/metricool.com\/wp-content\/uploads\/social-media-study-2026-metricool-blog-e1766567983673.jpg","width":698,"height":393,"caption":"ESTUDIO REDES SOCIALES 2026 METRICOOL"},{"@type":"BreadcrumbList","@id":"https:\/\/metricool.com\/pt\/estudo-redes-sociais\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/metricool.com\/"},{"@type":"ListItem","position":2,"name":"Estudo de Redes Sociais 2026: Tend\u00eancias, dados reais e formatos que realmente funcionam"}]},{"@type":"WebSite","@id":"https:\/\/metricool.com\/#website","url":"https:\/\/metricool.com\/","name":"Metricool","description":"","publisher":{"@id":"https:\/\/metricool.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/metricool.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/metricool.com\/#organization","name":"Metricool","url":"https:\/\/metricool.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/metricool.com\/#\/schema\/logo\/image\/","url":"https:\/\/metricool.com\/wp-content\/uploads\/metricool-logo-reduced-21.png","contentUrl":"https:\/\/metricool.com\/wp-content\/uploads\/metricool-logo-reduced-21.png","width":343,"height":60,"caption":"Metricool"},"image":{"@id":"https:\/\/metricool.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Metricool-1570481493223837","https:\/\/x.com\/metricool","https:\/\/www.instagram.com\/metricoolapp\/","https:\/\/www.tiktok.com\/@metricoolapp","https:\/\/www.threads.com\/@metricoolapp","https:\/\/www.youtube.com\/channel\/UC0NjePvj-YE5qeysRNfY-gA","https:\/\/www.linkedin.com\/company\/metricool\/","https:\/\/es.pinterest.com\/metricool\/"]},{"@type":"Person","@id":"https:\/\/metricool.com\/#\/schema\/person\/e21678244690436e42f7100301ba447e","name":"Carlos Bravo","sameAs":["https:\/\/www.linkedin.com\/in\/carlos-bravo-guardiola\/"],"knowsAbout":["Email Markeing","Content Creation"],"knowsLanguage":["English","Spanish"],"jobTitle":"Content Specialist","worksFor":"Metricool","url":"https:\/\/metricool.com\/author\/carlosbravo\/"}]}},"lang":"pt","translations":{"pt":226507,"es":211497,"de":213655,"en":211554,"fr":213636,"it":214376,"nl":231230},"taxonomy_info":{"category":[{"value":831820,"label":"Estudos de Redes Sociais"},{"value":831800,"label":"Redes Sociais"}],"etiqueta_analitica":[{"value":829698,"label":"Social Media Marketing"}]},"featured_image_src_large":["https:\/\/metricool.com\/wp-content\/uploads\/social-media-study-2026-metricool-blog-1024x576.jpg",1024,576,true],"author_info":{"display_name":"Carlos Bravo","author_link":"https:\/\/metricool.com\/author\/carlosbravo\/"},"comment_info":0,"category_info":[{"term_id":831820,"name":"Estudos de Redes Sociais","slug":"estudos","term_group":0,"term_taxonomy_id":831820,"taxonomy":"category","description":"","parent":0,"count":3,"filter":"raw","cat_ID":831820,"category_count":3,"category_description":"","cat_name":"Estudos de Redes Sociais","category_nicename":"estudos","category_parent":0},{"term_id":831800,"name":"Redes Sociais","slug":"redes-sociais","term_group":0,"term_taxonomy_id":831800,"taxonomy":"category","description":"","parent":0,"count":9,"filter":"raw","cat_ID":831800,"category_count":9,"category_description":"","cat_name":"Redes Sociais","category_nicename":"redes-sociais","category_parent":0}],"tag_info":false,"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/posts\/226507","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/users\/153"}],"replies":[{"embeddable":true,"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/comments?post=226507"}],"version-history":[{"count":8,"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/posts\/226507\/revisions"}],"predecessor-version":[{"id":226732,"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/posts\/226507\/revisions\/226732"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/media\/213146"}],"wp:attachment":[{"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/media?parent=226507"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/categories?post=226507"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/tags?post=226507"},{"taxonomy":"etiqueta_analiticav2","embeddable":true,"href":"https:\/\/metricool.com\/wp-json\/wp\/v2\/etiqueta_analiticav2?post=226507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}